Local News

Defibshop aims to put heart in the community

posted by: M.E.N - Thursday 9th June, 2011

click here to enlargeCadishead-based defibshop.co.uk has teamed up with a trio of firms to give away free devices to schools.


It will work with first aid training provider Imperative, life support products supplier supplier Laerdal and manufacturer Philips to donate defibrillators to 24 schools through its Hand on Heart campaign.

To do this, schools can apply for a grant for a free machine or can partner with a local business, which can offer support through their CSR strategy.

Defibshop project manager Gina Harris said: “We believe that as manufacturers, distributors and trainers that defibrillators are incredibly important pieces of equipment, particularly if you look at the statistics, where 12 young children die every week from sudden cardiac arrest.

“We believe that the Hand on Heart campaign is a very powerful way of raising awareness to the problem of cardiac arrest in the young but also a way of doing something positive about it by providing life saving solutions into schools.

“For every minute that someone is in cardiac arrest their chance of survival drops by about 10 per cent.

“If you have to wait for an ambulance it maybe too late whereas if you have a defibrillator and are able to use it, the victim's chance of survival leaps to approximately 78 per cent chance of survival - that is certainly money and time well invested.”

A defibrillator is a small piece of medical equipment designed to save someone's life if they are in sudden cardiac arrest by giving them a shock of electricity.

The Hand on Heart campaign was set up to educate and equip as many children and teachers as possible with the knowledge and skills to save a life by giving away 24 defibrillators this year and training at least 700 children in basic life support and 144 teachers how to use a defibrillator.

Businesses who want to support a local school need to visit www.handonheart.org and nominate the school of their choice through the corporate section.

Manchester City Football Club has already signed up after selecting to help out North East Manchester Academy.

Harris added: “We believe our campaign is unique in the UK and we hope it will grow over the next few years but we want some local north west businesses to support our campaign.”

External Links (more info)

menmedia.co.uk/manchestereveningnews/news/business/enterpri...
www.defibshop.co.uk
www.handonheart.org

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